Facebook Studio – Facebook-studio.com
It is a well known fact that almost anyone and everyone today is using Facebook for either personal / social networking or professional / business expansion thanks to its viral nature. The various Facebook Marketing Products such as Facebook Pages, Sponsored Stories, Facebook Ads, Facebook Places, Facebook Deals and other Facebook Apps are opening up tremendous opportunities for publicity and promotion of local businesses and places, artists, bands, companies, brands and organisations.
Using these tools, marketing heads are finding newer ways of connecting with their target audiences and driving more traffic to their business.
To successfully run marketing campaigns and promote brands on Facebook, it is important to develop a strong marketing strategy. Those business owners who are innovating with Facebook are seeing the results and Facebook Studio celebrates these victories!
What is Facebook Studio? http://www.facebook-studio.com
www.facebook-studio.com is the official website of Facebook Studio, a space specifically tailor-made for the marketing community to showcase their innovative, successful and ground breaking marketing campaigns using Facebook. The idea is to highlight those marketers, business owners, people and creative agencies that are designing promotional and results-oriented marketing campaigns based around Facebook Marketing Products and have thus been successful in solving business problems or creating a positive buzz around their brands.
Elements that Make up Facebook Studio include –
Gallery: Scroll down towards the center of the home page to view the “Gallery”. As is evident from its name, this is the section on Facebook Studio where you can find a collection of the newest creative campaigns submitted to the Studio. When someone submits their creative work on the Studio, once accepted, it is visible here. Options to sort by most recent, most liked and most shared as well as narrow by region and language are available.
Spotlight: Those submissions on Facebook Studio that attract a lot of attention and earn high number of “Likes” are moved to the Spotlight section and permanently live here. The campaigns under Spotlight are listed along with details on the client, agency, and features used such as Facebook Apps, Facebook Pages and Facebook Premium Ads etc. Other sub heads on the page are short description of the Campaign, Campaign Performance, Campaign Info & Credits. A case study video is required to be submitted too.
Awards: The most innovative and best submissions which are a part of the Spotlight become eligible for Facebook Awards. These awards are granted by the judging panel.
Learning Lab: This section hosts a number of videos and informative materials to help people learn and understand the tools better.
Agency Directory: This is an alphabetical listing of agencies who have submitted their creative campaigns on Facebook.
What’s New: (Most Popular, What Friends Are Saying, News)
Facebook Studio is considered to be a good place to learn from your peers, other marketers and those who have used Facebook in the most innovative manner and seen excellent results. Such understanding can be beneficial to improve and grow business practices.
What do you think about Facebook Studio? Please leave your questions and comments below.
